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Making the media work for you: a guide for civil society organisations

his guide provides practical, cost-effective strategies for organisations that seek to raise and maintain their visibility and impact both in the real and virtual worlds.
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Developed by the European Journalism Centre, this guide provides practical, cost-effective strategies for organisations that seek to raise and maintain their visibility and impact both in the real and virtual worlds. It also tackles some of the common misconceptions so often found between journalists and civil society organisations.

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